Attracting sponsorship from Fiat Group and other trade suppliers, the BRSCC Fiat Racing Challenge was born. In the mid/late 90s, it became one of the UK's leading budget racing championships.
In the 2000s, James managed the sponsorship of the MSA British Touring Car Championship on behalf of the Goodyear Dunlop group. This has become one of the longest-running sponsorships in sport.
James and his associate partners also have extensive experience in international motorsport, managing, negotiating and evaluating sponsorships in World Championships such as MXGP, the FIA World Endurance Championship and MotoGP.
PitBox91 has provided video production, social media and public relations support to brands across the automotive, motorcycle and motorsport industries giving clients a full activation and promotion service.
Founder & Director
30 years of experience in driving projects in complex international corporate organisations. Former Head of Dunlop Motorsport and Goodyear EMEA Communications Director. Experienced working with OEMs and racing partners.
Several years working in racing paddocks and former journalist. Accredited to cover World Championships on two and four wheels. Leads the content strategy for client social media.
PR and Marketing Specialist
Marketing expert who brings a deep insight into digital trends and emerging social media strategies
Working in partnership with Momentum Social through a joint venture, we have the know-how and resources to create dynamic social media content to grab the attention you want.